Tips, Rips, and Reviews
By Michael Dalton Johnson

Beware the "expert."

The expansion of the Internet has given rise to a multitude of people who present themselves as experts. Many aren’t, and doing business with them can be very costly.

No matter how slick their marketing or how cool their website is, I strongly suggest that you request a half-dozen referrals. Take the time to contact these referrals and ask questions about their experience with the company. Ask questions about price, delivery, and the quality of the work performed.

I once made the mistake of not doing my homework on a company offering expert website development. We discussed all the elements and functionality required for the website. I was assured that it was a "piece of cake" to get me everything I needed. I was told the job would take about three weeks.

After many phone calls and meetings which seemed pointless, it slowly dawned on me that I was not dealing with experts, but rather a company that held itself out as expert.

After eight weeks, I called the CEO and held his feet to the fire. He promised to complete the site within 10 days. It was completed; however, it took an additional three weeks, and the site never did function correctly. I had to spend more money troubleshooting and correcting the problems.

The company’s initial low price was not a bargain, considering the lost time and what I had to do to get the site up and running.

I later learned that the delays were caused because the company was sending the work offshore, and it was having difficulty managing the relationship with the foreign company.

Excerpted from Rules of the Hunt. Available at Amazon.



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5 Tips To Remember When You Develop A Sales Strategy
By Brian Tracy

The world of sales is competitive and sometimes you have to fight for that gold medal…

One of the most important goals of any business is to develop a sales strategy that actually helps to get more sales. However, success in this area doesn’t come easily. Instead, many businesses find themselves struggling to close the deal and remain on top of their industry.

If you have found your business in this predicament, there are some things you can do to turn it around. Here are a few tips to help you develop a strategy to close more deals.

Make sure you put them into action in order to better your business.

1) Develop A Sense Of Urgency

The first thing you should start with when attempting to close a sale is to create a sense of urgency. The client or customer you are attempting to sell to should feel as though they will miss out on something special if they don’t decide to close the deal today.

There are a few things you can do to create this type of situation. For example, setting up a special price for a limited time, may help spur your customer to make a decision. Offering better requirements for financing or providing a service agreement may peak their attention.

2) Minimize What You Say

One mistake that many sales people make is talking too much while they are attempting to make the sale. This is especially true of sales people who are fresh in the business. Instead, create a convincing speech with as little talk as possible.

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