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A Business-Building Tip for Q4
by Jim Meisenheimer
End of Year Questions. Questions are really about gearing up
for more business. Here's a quick tip designed to grab the attention
of your sales prospects and customers. This will demonstrate your
professionalism and telegraph to your prospects and customers that
you really care about them and their business.
If you're not already doing quarterly business reviews with your 10
biggest customers, hurry up and schedule one during this 4th quarter.
It's the perfect way to put everything on the table and
to discuss all the issues affecting your business, including getting
some new business.
During these business reviews be sure to ask these questions:
- What's working?
- What's not working?
- What's on the drawing board for the near-term and long-term?
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If there are problems, you should know about them. If there are any
sales opportunities, you should know about these too. These questions
will do all the heavy lifting for you.
Former U.S. Army Officer Jim Meisenheimer is an author, speaker
and sales trainer with years of successful selling experience. He
publishes the bi-weekly No-Brainer Selling Tips Newsletter, which
is packed full of information to help you win bigger sales and KO
the competition. Learn more at www.StartSellingMore.com.
Building Rapport - Executive Style
by Kelley Robertson
Professionalism Wins! Many salespeople still follow the
same old approach of making small talk at the beginning of the sales
conversation. While this technique used to be effective, it is not
necessarily the best approach in today's hectic business world,
especially if you deal directly with C-level decision-makers.
Let's face it, executives are far from stupid. Glancing around their
office and commenting about a photo, award, or some other observation
is a transparent tactic.
Here are three ways you can develop rapport with executives:
1. Get to the point quickly. Don't waste time on small talk that
is unrelated to the matters at hand. Start your conversation with,
"I know that you are busy so I'll get right to the point."
Your prospect will appreciate this.
2. Demonstrate that you have done some research. Comment on industry
trends or refer to information gleaned from your prospect's website
or annual report. Executives respect people who do their homework
before the sales call.
3. Finish early. If you have 30 minutes allotted for your meeting,
finish it in 25 minutes or less. Respect their time and they will
respect you.
This will get you started and will help you differentiate yourself
from many of your competitors. Now, quit the small talk and get
started!
Kelley Robertson is the President and founder of Robertson Training
Group. He specializes in helping businesses increase their sales,
develop better negotiating skills, coach and motivate their employees,
create powerful work teams and deliver outstanding customer service.
Learn more by visiting www.RobertsonTrainingGroup.com.
Voice Mail Caution
by Mark Hunter
Loud and Clear Wins. Never leave a voice mail message from
a blue tooth or any telephone device you cannot be absolutely certain
will deliver a strong clear message. Too many "hands free"
devices are simply not strong enough to strongly communicate your
voice to a voice mailbox.
Each week I receive at least one voice mail message that I delete
because the person who left it is so hard to hear and it is impossible
to know clearly what they are saying. I'm sure you've had these
messages also. And if the person has an accent or dialect, understanding
the message becomes even more difficult.
Although I use only the best phone equipment money can buy, I still
do not leave voicemail message with a "hands free" device.
I may make the call with it, but as soon as I realize the call is
going to go into voice mail, I switch to the regular handset. I
do this regardless of who I'm calling. It may be a very loyal client
or a prospect, but in my eyes, both deserve the same amount of respect.
Mark Hunter, "The Sales Hunter", is a sales expert
who speaks to thousands each year on how to increase their sales
profitability. For more information, to receive a free weekly email
sales tip, or to read his Sales Motivation Blog, visit www.TheSalesHunter.com.
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