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A Secret to Effective Time Management
by Mike Brooks
I don't know about you, but 24 hours in a day isn't enough. The 8
to 9 hours for work barely covers the paperwork, order follow-up,
client calls, e-mails that need answering, voicemail messages, and
more. "You mean you want me to prospect and find time for closing,
too? What, are you kidding?!"
Sound familiar? It should. Sales reps and their managers constantly
tell me they are on the run from the moment they get in the office.
Just opening their email can take them on a 2 hour journey away from
what they should, want, or need to be doing to drive sales, like the
prospecting, closing or reorder calls. What to do?
The answer is in effective time management. Here's a quick tip you
can use every day.
Start with your most important or most difficult priority first. Accomplishing
one or two important tasks always leads to more success and always
frees up the most energy. Once those "mountains" are out
of the way, you can easily and more enjoyably take on your other tasks
of the day.
Most people do the opposite: they put off the hard and most important
stuff and get caught up in the time robbers. This is a sure recipe
for feeling overwhelmed. Do the opposite: start with the hard, and
watch your day get easier!
Mike Brooks, Mr. Inside Sales, offers free Closing Scripts,
and a free audio program designed to help you double your income
selling over the phone. He works with business owners and inside
sales reps nationwide teaching them the skills, strategies and techniques
of top 20% performance. Learn more at: www.MrInsideSales.com.
What To Do When It Gets "Weird"
by Paul Castain
Imagine a meeting with a potential client. Everything is going
well; then it happens without warning. The prospect throws a left
hook in the form of an uncomfortable question and things get mighty
weird.
Maybe it's a question about something your company once went through
that needed to be fixed or why you're the third rep in 13 months
to have your position. It can get much weirder as in these real-life
situations: A man asks a female sales rep how long before she starts
having babies and they lose her as a rep or the prospect asks about
your political or religious beliefs.
Here are a few tips to help you navigate these wacky waters.
First, during your pre-call planning you should anticipate certain
scenarios. For example, if I know we've quoted in the past with
other reps, then questions about the reps or pricing could come
up. If my company has recently gone through some changes, I might
be asked about it. I need to be prepared.
Learn how to "buy" time
The difference between a good response and a poor one can be as
simple as having an extra second or two to think. Here's how to
buy time:
- Have them repeat the question.
- Put the onus of awkwardness on them. When someone asks a straight
up rude question, try this. Look them right in the eye, pause
confidently and say, "I'm happy to answer your questions
and so I can better understand your perspective, what prompted
that question?" This buys you time and allows you to regain
control without being controlling. You may even find that they'll
answer their own question.
- Ask for specifics. Once again, this buys you time but also
allows you to understand the context in which the question was
asked.
- If you are in a group setting and the question is going to
cost you and the other participants' valuable time, offer to discuss
it off-line.
Deal with the question head-on
I believe it was in Frank Bettger's "How I Raised Myself From
Failure To Success In Selling" that I learned this really cool
comeback for when someone badmouths my company. Hear them out and
then simply ask, "If you were a part of the leadership team
and you kept hearing things like that, what would you do?"
Chances are they will say, "I'd make some changes." At
that point you simply say, "That's exactly what we did and
I'd like to discuss those with you. Would it make sense to add that
to today's agenda or should we schedule some additional time when
it's more convenient for you?"
You can also reframe the question so it's not so toxic. For example,
I know some young sales reps that have been called out about their
age. I train them to reframe the question: "Unfortunately the
age part I can't help but let me tell you about the level of experience
I have and, if by chance you are still uncomfortable, I won't take
up any more of your time."
If the question is really personal, try thinking out loud. Last
year, while visiting a customer in another state, someone asked
me about both my religion and who I was voting for. I handled it
by thinking out loud saying, "Wow, Bill, I'm thinking that
question goes against everything that makes up my comfort zone so
consider this a friendly changing of the subject."
Remember, as much as the other party is looking at you deciding
if they want to do business with you, you should be looking back
asking the same question. If you're hanging out with Mr. Obnoxious
Question Asker, perhaps your crappy courtship is indicative of what
would be an even crappier marriage. Let us not forget, your title
isn't "Punching Bag" and you do have the right to respectfully
part as friends.
Paul Castain is the Vice President of Sales Development for
Consolidated Graphics. Paul has over 25 years of sales and sales
leadership experience and has trained, mentored and coached over
2,000 sales and sales leadership professionals. You may email Paul
at CTSTrainer@yahoo.com.
No Reply
by C.J. Hayden
Never assume that a prospect received, saw, or heard your message.
When prospects don't respond, instead of feeling rejected or wondering
what you did wrong, it's much more productive to ask yourself, "What
should I try next?"
Don't let your self-doubt get the best of you. A prospect's lack
of response has no meaning unless you give it one. There's no way
for you to know why you didn't get a reply; it may have nothing
to do with you at all.
C.J. Hayden is the author of Get Clients Now! Thousands
of business owners and independent professionals have used her simple
sales and marketing system to double or triple their income. Get
a free copy of "Five Secrets to Finding All the Clients You'll
Ever Need" at www.GetClientsNow.com.
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