SalesDog Weekly Newsletter
    Issue 564 Coffee with The Dog February 14th, 2012    
  Get up, Dress up and Show up  
 
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More Customers: How to Create an Irresistible Elevator Speech" by Jill Konrath.
 
 
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Quote of the Week: "Nobody can go back and start a new beginning,
but anyone can start today and make a new ending."
— Maria Robinson
 
Publisher's Note:
They're Only Words
There is a relationship between vocabulary and income. The higher the vocabulary the higher the income. I believe this especially true in sales and I have long advised salespeople to learn a new word every day. Whenever you hear a word you don't know, make a note of it and look it up. You'll also find "Word of the Day" features on many dictionary web sites are helpful.

Caution: I'm not talking about learning obscure or antiquated words such as popinjay or princox. Avoid using such words except, perhaps, when playing a parlor game. Using large or obscure words during a sales conversation is more likely to hurt than help.

However, using the right word at the right time fires buyers' imaginations and gets their attention and, when they're paying attention, they are far more likely to buy. Mark Twain wrote, "The difference between the almost right word and the right word is really a large matter--it's the difference between the lightning bug and the lightning."

Read the rest of this week's newsletter here.
Trivia: Surprisingly related to deer and cattle, what spotted animal found throughout African savannas dines on leaves atop acacia trees? Find the answer here.
7 Fresh Strategies for Sales Success from GoToMeeting: Download the Complimentary eBook
Interesting but useless fact: After the end of World War II, Albert Einstein was offered the presidency of Israel. He declined.
Caprice is the featured word of the week. Find the definition, pronunciation key, and an example of it used in a sentence here.
Dogfucius Say: If you can't fix it with duct tape, you haven't used enough.
 
 
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Joe Guertin
Selling Value vs. Price Podcast by Joe Guertin
Every time you play the price war, remember that the winner also loses. Learn how to sell value vs. price in this podcast by Business Development Specialist Joe Guertin.
 
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Top Dog Recession-Busting Sales Secrets
A Bad Way to Use Your Smart Phone
by Mark Hunter

Technology is an essential part of selling these days, but be cautions against using your smart phone in one specific place - a meeting!!

While sitting in a meeting, never take notes directly on your Blackberry, iPhone, Droid or other smart phone.

This applies for all professionals, but especially salespeople. You might be the most amazing tech user the world has ever seen. You might have the ability to type 40 words per minute on your iPhone — but that doesn't mean you should do it.

The reason is simple — the vast majority of people will assume you're bored and checking messages. Older salespeople understand that this assumption exists, but I'm amazed at how many salespeople under the age of 30 don't get it.

It doesn't matter who you're meeting with. Do yourself a favor and use a pen to take notes.

A general rule for any meeting is keep your iPhone, Blackberry or other smart phone on silent and put away. There is nothing more frustrating than to watch another person's iPhone vibrate with a new message while it's sitting on the table in front of everyone.

I don't care how big your ego is. Put it away.

There is an appropriate time to take it out, such as to check dates for the follow-up sales call or to verify another date.

A few tips on taking notes:

First, make sure you jot down notes on whatever the customer has to say. Nothing will show them more about how much you value what they're saying than by taking notes.

Second, taking notes allows you to be the one to recap the meeting. If you can be the one to send out the follow-up email immediately after the meeting with your notes, you have the ability to influence the outcomes.

Third, it will help you stay focused. When we take notes, we naturally have to concentrate more on what is being said. This prevents us from losing focus or spending our time solely focused on what we want to say next.

What about an iPad?

Some of you reading this may be wondering how an iPad or other tablet plays into the process. My answer is that taking notes on an iPad is OK, as long as you can meet the following three criteria:

First, you have to keep it visible so people can see you're typing directly on a tablet.

Second, everyone else in the meeting must be at least technically comfortable. By this I mean they have to see the value of technology and use it in their jobs. If a person is leery of technology, the last thing you want to do is to whip out an iPad just as the meeting starts.

Third, make sure that as you use the tablet for notes, you do not page over to check email, etc.

Finally, make sure all alert features have been disengaged to prevent the nagging buzz or beep at the inopportune time.

To see and hear Mark Hunter now visit www.TheSalesHunter.com.

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Break Out of Your Slump
Get Top Dog Recession-Busting Sales Secrets and learn how the pros are selling more...right now, every day! Free shipping and handling. See it here.

Trivia:
Surprisingly related to deer and cattle, what spotted animal found throughout African savannas dines on leaves atop acacia trees? Find the answer here.

Word of the Week: Caprice noun [ kuh-prees ]
  1. A sudden, unpredictable change, as of one's mind or the weather.

  2. A tendency to change one's mind without apparent or adequate motive; whimsicality; capriciousness.

  3. Music. Capriccio.
Example: You lose, you gain—it's all caprice. The omnipotence of caprice. The likelihood of reversal. Yes, the unpredictable reversal and its power. — Philip Roth, The Humbling
Definition & Example courtesy of Dictionary.com

 
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Joe Guertin
Selling Value vs. Price Podcast by Joe Guertin
Every time you play the price war, remember that the winner also loses. Learn how to sell value vs. price in this podcast by Business Development Specialist Joe Guertin.
 
Click Here to Download
 
   
Trivia Answer:
Giraffe
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Do the write thing...
I really appreciate your feedback. I read and try to respond to all I receive. My email address is Michael@SalesDog.com. Please send your comments and suggestions directly to me rather than hitting the reply button or odds are I'll never get it.

Do The Dog a Favor. If you found this week's advice helpful, please forward this page and invite your friends and co-workers who sell for a living to join the pack.

The purpose of the SalesDog newsletter is to inform, inspire and challenge you.

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